Marketing Dashboard

Privacy Policy

Last updated: July 24, 2026

Marketing Dashboard (“Marketing Dashboard”, “we”, “us”) provides a dashboard that connects, with your authorization, to your Meta (Facebook) advertising account and your Google Business Profile, and displays your own performance and review data. This policy explains what data we access, why, how we store it, and the choices you have. By using the service you agree to this policy.

1. Information we collect

We collect only what we need to run the dashboard:

  • Account details — your name and email address when you register, used to create and secure your account.
  • Meta authorization— when you click “Connect Meta” you grant access via Facebook Login. We receive an access token and your public profile. We request the ads_read permission, which is read-only.
  • Advertising data — read-only ad performance metrics for the ad accounts you choose to connect (spend, impressions, clicks, results/conversions, and related insights), stored per day so we can chart trends over time.
  • First-party conversion data — if you push your own conversion events to us, we store them to compare against Meta-reported results.
  • Google authorization— when you click “Connect Google” you grant access via Google Sign-In using the https://www.googleapis.com/auth/business.manage scope. We receive an access token and a refresh token (stored encrypted) and your basic profile (name, email) to label the connection. We use this access only for the Business Profiles you own and choose to connect.
  • Google Business Profile data — for the locations you connect, we read your reviews (rating, text, reviewer name, your replies), location details (name, address, category, hours, verification status), profile performance (views, calls, website clicks, direction requests, search terms), and questions & answers. When you reply to a review in the dashboard, we write that reply back to Google on your behalf.

We do not create, edit, pause, or delete your ads; we do not modify your Google Business Profile except to post the review replies you write; and we do not access data from any Meta ad account or Google Business Profile you have not connected.

2. How we use your information

  • To display your ad performance dashboards, KPIs, and charts.
  • To show your Google reviews, let you reply to them, and display your location performance, search terms, and questions.
  • To forward a review to a CRM or webhook endpoint only when, and exactly where, you configure a destination to do so — the review is sent to the endpoint you specify, and nowhere else.
  • To generate in-app alerts about your campaigns and reviews.
  • To authenticate you and keep your workspace secure.
  • To operate, maintain, and improve the service.

We do not sell your data, we do not use it for advertising, and we do not share it with third parties for their own purposes. We do not use Google user data to train generalized or artificial-intelligence models.

2a. Limited Use of Google user data

Marketing Dashboard’s use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including its Limited Use requirements. Specifically, the Google Business Profile data we access is used only to provide and improve the user-facing features described above, is only transferred to others (for example, a CRM endpoint) at your explicit direction or as required by law, is not used for advertising, and is not sold. Human access to this data is limited to what is necessary for security, to comply with the law, or with your explicit consent.

3. How we store and protect your data

  • Your Meta and Google access and refresh tokens are encrypted at rest (AES-256-GCM) and never displayed or logged in plain text.
  • Passwords are stored only as salted hashes; we never see them in plain text.
  • Data is isolated per workspace (organization); members of one workspace cannot access another’s data.
  • Access to production systems is restricted to authorized personnel.

4. Data sharing

We share data only with: (a) infrastructure providers that host the service (for example, our cloud hosting and database providers) strictly to operate it on our behalf; (b) the CRM or webhook destinations you yourself configure, to which we deliver a review only because and where you set up that delivery; and (c) where required by law. We never sell personal data or share it with third parties for their own purposes.

5. Data retention

We retain your data for as long as your account is active. When you disconnect a Meta account or a Google account we stop syncing it and delete the stored tokens; when you delete your account we remove your personal data, advertising data, and Google Business Profile data (reviews, location details, performance, and Q&A) we hold. See Data Deletion for how to request removal.

6. Your rights and choices

  • Disconnect Meta anytime — remove a connected Meta account from the Accounts page, and revoke our access in your Facebook Business Integrations settings.
  • Disconnect Google anytime — remove a connected Google account from the Google Business page, which deletes the stored tokens, and revoke our access in your Google Account → Third-party access settings.
  • Access, correct, or delete your data by contacting us or following the Data Deletion instructions.

7. Children

The service is intended for advertisers and is not directed to anyone under 18. We do not knowingly collect data from children.

8. Changes to this policy

We may update this policy from time to time. We will revise the “Last updated” date above and, for material changes, notify you in-app.

9. Contact us

Questions about this policy or your data? Email us at [email protected].